Drew Cesario, Senior Vice President of Sales and Marketing at Jaunty, to the podcast, discussing Jaunty's strategy for maintaining its top-selling vape brand status in New York through strong retail partnerships and a focus on sales velocity.
Drew detailed Jaunty's approach to scaling in the New York cannabis market, navigating regulatory challenges like the delayed seed-to-sale tracking system, and ensuring a reliable supply chain.
He also discussed their future-proofing strategy beyond vapes, focusing on R&D and innovation to compete in the evolving market.