Soil To The Oil With Kristen Yoder
Soil To The Oil
Soil To The Oil with Kristen Yoder. Kristen is the CEO of the cannabis business advisory firm Soil to the Oil and hosts The CannaBS Detector podcast. As a veteran of California’s cannabis industry with professional experience in nearly every facet of the business, Kristen joins us to talk about the state of cannabis as it moves out of the gray and into the heavily restricted legal marketplace.
In this interview, we hear Kristen’s 14-year story of exploring the industry from starting as a dispensary worker, advancing into cultivation, then edibles manufacturing, then as a project manager, and eventually becoming an independent strategic business advisor. She shares important truths about the industry that may be hard to hear for entrepreneurs or investors who are considering a career in cannabis.
