Jones Soda Co. with Chief Marketing Officer Bohb Blair

Jones

Jones Soda Co. with Chief Marketing Officer Bohb Blair today on Dazed And Infused with Latham Woodward only on The Cannabis Radio. Headquartered in Seattle, WA, Jones Soda Co. markets and distributes premium beverages under the Jones Soda, Jones Zilch, and Lemoncocco brands. A leader in the premium craft soda category, Jones Soda is known for its variety of flavors, high-quality ingredients (including cane sugar), and innovative labeling technique that incorporates always-changing photos sent in from its consumers.

The diverse product line of Jones offers something for everyone – cane sugar soda, zero-calorie soda, and a non-carbonated beverage with only 90 calories. Jones Soda is sold primarily through traditional beverage retailers and in many retailers, you would not expect to find carbonated beverages across North America. For more information visit jonessoda.com or myjones.com.

 

Blair’s 20+-year marketing background includes nine years with global media agency Starcom, where he spent the last five years as global chief experience officer with responsibility for directing brand, product, and experience planning disciplines across 7,500 employees in 72 global markets.

As creative lead for the agency, his guidance led to multiple awards for clients such as Pringles, Budweiser, and Airbnb as well as top industry honors for Starcom itself. Prior to joining Starcom, Blair held director-level positions at multiple creative agencies where he worked on both small and large brands including RJ Reynolds, L’Oreal, Pernod Ricard, Burger King, Abbott, BP, and the Kimberly Clark portfolio of CPG products.