Platinum Vape: Keep It In The Family
Platinum Vape: Keep It In The Family with Co-founder, George Sadler. There are a lot of stereotypes that surround cannabis. But a stereotype less commonly associated with cannabis is that of generational, corporate wealth. In the case of father and son business owners, George Sadler and Cody Sadler, the establishment of their family-owned cannabis business was anything but stereotypical. In less than a decade, this father-son duo has bootstrapped to the top of the industry, having built a $70 million dollar cannabis empire across California and Michigan that’s showing no signs of slowing down.
In 2010, George’s 20-year-old son, Cody, brazenly approached his dad about starting a cannabis business. Trusting his young son’s entrepreneurial spirit, both Sadlers sold their dirt bikes and set up their first cannabis grow in George’s 10×10 garage. With no previous experience in harvesting cannabis, Cody turned to Youtube to learn the ins and outs of growing cannabis. George, a longtime serial entrepreneur, helped set up a corporation, making sure their business was legitimate in the eyes of the law — or “legit” by cannabis standards.
In the coming years, George and Cody would go on to experience the industry’s rollercoaster-like highs and lows. From opening a successful retail store-front in San Diego to surviving a raid, George and Cody are legacy players who have helped shape legal cannabis markets. Despite the raid, Cody quickly came back to George with another idea: manufacturing oil vapes and cartridges. Like he had done since the beginning, George supported Cody’s vision, has also recognized the growing demand for disposable cartridges. The Sadlers spent nine months searching for the right chemist, perfecting the extraction process and hardware, before they managed to successfully manufacture their vape, Platinum Vape.
At Platinum, they strive to be at the forefront of the cannabis industry using innovative thinking, honesty, and responsibility. They hold themselves and their partners to the highest standard possible, to ensure their products are both safe and clean. When you purchase a PV product they consider you part of our Platinum Family.