How to Succeed in the Cannabis Industry With Dasheeda Dawson

How to Succeed in the Cannabis Industry is a top-selling workbook for professionals, contractors, and entrepreneurs looking to transition their skills into the legal cannabis industry. This book provides a step-by-step explanation of current opportunities in the industry whether you want to build a side hustle or launch an empire. Dasheeda Dawson is The WeedHead(TM)​ – a global cannabis advocate, award-winning executive strategist, and author. An industry thought leader featured across multiple outlets, including a historic Times Square billboard campaign, Entrepreneur.com, Huffington Post, Black Enterprise, and Essence Festival, Dasheeda is a corporate crossover pioneer spearheading the “rebranding” of cannabis as medicine for mainstream consumer market adoption.

How to Succeed

From Target to THC, she has over 15 years of business development, strategic management, and brand marketing excellence while leading teams for United Way, Target Corporation, and Victoria’s Secret. Dasheeda received her MBA from Rutgers Business School and completed her undergraduate degree in Molecular Biology at Princeton University. Originally conceived to document her experience, The WeedHead(TM) & Company has grown to encompass education, empowerment, and e-commerce for professionals curious about and working in cannabis. Additional affiliations within the industry include Chief Strategy Officer for Minorities for Medical Marijuana (M4MM) and co-founder of Cannabis Education Advocacy Symposium & Expo (CEASE). All today on How to Succeed in the Cannabis Industry With Dasheeda Dawson on Plant Prophets only on Cannabis Radio.