Grassroots Marketing delves into the exciting partnership between Hi Seltzer, a rapidly growing THC-infused beverage company, and the Professional Pickleball Association (PPA) tour. In this exclusive interview, CEO and Founder Lou Police shares insights into Hi Seltzer's innovative approach to crafting a zero calorie, zero sugar, and zero alcohol hemp-infused Seltzer. The beverage, utilizing a cutting-edge nano-emulsified base ingredient, promises a clean and clear pour every time.
Discover how Hi Seltzer, with 5mg of Delta 8 per drink, provides a milder and gentler THC experience compared to other products on the market. Positioned as a fun and approachable alternative to alcohol, Hi Seltzer allows consumers to enjoy the excitement without the hangover. The conversation also explores the brand's five enticing flavors – Watermelon, Pineapple, Wild Berry, Real Cherry, and Lemon Lime – and its availability in over 3,000 stores across 23 states, with distribution expanding nationwide.