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Grassroots Marketing

Grassroots Marketing

Cannabis Radio

Grassroots Marketing curates thought-provoking dialogue with an exclusive class of thought leaders who will offer high-end round table business strategies and solutions that seek to prune and harvest great ideas in each episode. We will also explore the landscape of the states seeking to legalize and their coming initiatives. Thought leaders in the cannabis industry convene here to share some of their best practices and protocols. Let’s chart the growth of this burgeoning industry - one of the world’s premier cash crops.

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Episodes (879)

Mosaic: Redefining Digital User Experience for Dispensary Customers.

Mosaic: Redefining Digital User Experience for Dispensary Customers.

Grassroots Marketing

We learn about Mosaic a company that is redefining the digital user experience for dispensary customers with Jack Blaeser, Founder and CEO of Mosaic. Built to boost and grow dispensary finances, Mosaic allows cannabis retailers to fully…

Apr 25, 202314 min
Cannabis Brand Strategies for The Booming Cannabis Operator

Cannabis Brand Strategies for The Booming Cannabis Operator

Grassroots Marketing

Cannabis Brand Strategies for The Booming Cannabis Operator as we speak with Laurie Parfitt, CEO & Principal of LKP Impact Consulting. Laurie Parfitt is an accomplished executive, leader & coach who inspires companies with her vision for…

Apr 25, 202333 min
OKAY Cannabis and the Fifty/50 Group

OKAY Cannabis and the Fifty/50 Group

Grassroots Marketing

We learn about OKAY Cannabis and the Fifty/50 Grou p with Maura McCabe, General Manager of OKAY Cannabis . We learn about the recent opening of Okay Cannabis in a building shared with West Town Bakery Cafe & Lounge in Wheeling, Illinois…

Apr 25, 202326 min
moodRXtreats Cannabis Vacation Retreats

moodRXtreats Cannabis Vacation Retreats

Grassroots Marketing

moodRXtreats Cannabis Vacation Retreats are showcased and we learn more from Holly Teegarden, Chief Mood Dealer and founder of Moodporium , Cannamood, and most recently her newest venture moodRXtreats.

Apr 25, 202318 min
Catching Up with Autumn Brands

Catching Up with Autumn Brands

Grassroots Marketing

Grassroots Marketing Catches Up with Autumn Brands with Autumn Shelton, the Owner and CFO. Autumn Brands takes a pesticide-free approach allowing beneficial bugs to thrive, and the PURE guarantee marks a product that provides a clean…

Apr 18, 202312 min
Montel Williams Discusses Revolutionary Protocol For Quick PTSD Relief

Montel Williams Discusses Revolutionary Protocol For Quick PTSD Relief

Grassroots Marketing

Montel Williams is a former television talk show host who was diagnosed with Multiple Sclerosis in 2000. He was at the Benzinga conference in Miami and was speaking with Daron Babin, founder of Cannabis Radio, about his personal journey…

Apr 18, 202317 min
Investment Opportunity In Cannabis: Forefront Ventures' Andrew Thut At Benzinga Cannabis Capital Conference

Investment Opportunity In Cannabis: Forefront Ventures' Andrew Thut At Benzinga Cannabis Capital Conference

Grassroots Marketing

Andrew Thut is a small-cap growth investor who has been involved in cannabis finance for the past 20 years. He has a unique orientation to the cannabis industry, and he is currently attending the Cannabis Capital Conference at the Fountain…

Apr 18, 202310 min
Cannabis Industry Leaders Weigh In On Operational Challenges, Legislation And Market Fluctuations

Cannabis Industry Leaders Weigh In On Operational Challenges, Legislation And Market Fluctuations

Grassroots Marketing

Daron Babin, the co-founder of Cannabis Radio, is talking to Brandon Mills of Forefront Ventures. Brandon is a recovering tech entrepreneur who has been in the cannabis industry since 2016.

Apr 18, 202311 min
Chris Piazza On Growing His Business Into A Curated Cannabis Accessory Distributor

Chris Piazza On Growing His Business Into A Curated Cannabis Accessory Distributor

Grassroots Marketing

This is a conversation between Daron Babin, co-founder of Cannabisradio.com, and Chris Piazza, from Canada Devices. Daron welcomed Chris to the special edition of Grassroots Marketing from the Benzinga Cannabis Capital Conference at the…

Apr 18, 20237 min
Willow Industries Brings Clean, Safe Cannabis To Consumers At Benzinga Cannabis Conference

Willow Industries Brings Clean, Safe Cannabis To Consumers At Benzinga Cannabis Conference

Grassroots Marketing

In this episode, Jill Ellsworth from Willow Industries is being interviewed by Cannabis Radio's founder Daron Babin on grassroots marketing. The two are speaking from the Fountain Blue Hotel in Miami and Jill is sharing her experience of…

Apr 18, 20237 min
Building Compliance For Business Success: An Interview With Build My SOP Founder Kady Cravens

Building Compliance For Business Success: An Interview With Build My SOP Founder Kady Cravens

Grassroots Marketing

In this episode, Daron Babin is the host and he is joined by Kady Cravens to discuss the topic of compliance. Compliance is essential for staying in business, and it should be a top priority for everyone.

Apr 18, 20238 min
Newly Released Cannabis Prisoner Leads Initiative To Free Remaining Cannabis Prisoners

Newly Released Cannabis Prisoner Leads Initiative To Free Remaining Cannabis Prisoners

Grassroots Marketing

Daron Babin, the co-founder of Cannabis Radio, welcomed listeners to the Benzinga Capital Conference edition of the show. Luke Scarmazzo was his guest, and the two discussed how the day had gone for Luke.

Apr 18, 20239 min
Successful Markita Heard Discusses Mental Health And Cannabis Sustainability At Benzinga Cannabis Capital Conference

Successful Markita Heard Discusses Mental Health And Cannabis Sustainability At Benzinga Cannabis Capital Conference

Grassroots Marketing

This episode of the Grassroots Marketing podcast comes from the Benzinga Cannabis Capital Conference in Miami where our host, Daron Babin, interviews Successful Markita Heard. Markita is a mental health advocate who has partnered with NBA…

Apr 18, 20235 min
Pelorus Equity Group and Producing Attractive Yields to Investors | Benzinga Miami 2023

Pelorus Equity Group and Producing Attractive Yields to Investors | Benzinga Miami 2023

Grassroots Marketing

Producing Attractive Yields to Investors is the focus of Rob Sechrist, Co-founding President of Pelorus Equity Group, the leading provider of value-add bridge commercial real estate loans to companies in the cannabis sector.

Apr 18, 202310 min
Cannabis Brand Management Consulting with Eric Rogers

Cannabis Brand Management Consulting with Eric Rogers

Grassroots Marketing

Grassroots Marketing discusses Cannabis Brand Management Consulting with Eric Rogers , Co-Founder of LEVIA and a cannabis entrepreneur. He is an innovator, storyteller and brand marketer who has helped leading brands like AT&T Wireless…

Apr 18, 202311 min
Hemp Brand Builders and Earthmost Foods | NoCo Hemp Expo 2023

Hemp Brand Builders and Earthmost Foods | NoCo Hemp Expo 2023

Grassroots Marketing

Guest Reporters Jonathan Bischoff and Erik Nilsen of Vrio speak with Joe Linne with Hemp Brand Builders and Earthmost Foods at NoCo Hemp Expo 2023. Hemp Brand Builders was formed to facilitate and support a quality, sustainable hemp supply…

Apr 14, 202316 min
Hempoint: Internationally Distributing EU Registered Hemp Seed | NoCo Hemp Expo 2023

Hempoint: Internationally Distributing EU Registered Hemp Seed | NoCo Hemp Expo 2023

Grassroots Marketing

Hempoint is Internationally Distributing EU Registered Hemp Seed and we learn more from Hana Gabrielová, a CEO / Consultant for farmers for Hempoint / KonopiUS. Hana has over 20-years of experience in the hemp and cannabis industry and is…

Apr 8, 202318 min
The State of Employee Retention Credits For Cannabis Business | NoCo Hemp Expo 2023

The State of Employee Retention Credits For Cannabis Business | NoCo Hemp Expo 2023

Grassroots Marketing

We discuss the State of Employee Retention Credits For Cannabis Business with Sultana DeJesus, General Counsel at ERC Provider. "I am representing ERC Provider and along with our filing partner, ERC Specialists, we have helped over 35,000…

Apr 8, 202311 min
Herb Meadows Medicinals with Karin Meadows | NoCo Hemp Expo 2023

Herb Meadows Medicinals with Karin Meadows | NoCo Hemp Expo 2023

Grassroots Marketing

Grassroots Marketing speaks with Karin Meadows, the Owner of Herb Meadows Medicinals, LLC. " We are committed to giving our customers the very best that nature has to offer, keeping the plants as whole as possible.

Apr 8, 202310 min
BuildMySOP: Setting Up Custom Standard Operating Procedures For Cannabis | NoCo Hemp Expo 2023

BuildMySOP: Setting Up Custom Standard Operating Procedures For Cannabis | NoCo Hemp Expo 2023

Grassroots Marketing

BuildMySOP is setting Up Custom Standard Operating Procedures For Cannabis, and we learn more from Founder and CEO Kady Cravens. She spoke at the Expo on the Benefits of having Standard Operating Procedures.

Apr 8, 202316 min
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