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Grassroots Marketing

Grassroots Marketing

Grassroots Marketing curates thought-provoking dialogue with an exclusive class of thought leaders who will offer high-end round table business strategies and solutions that seek to prune and harvest great ideas in each episode. We will also explore the landscape of the states seeking to legalize and their coming initiatives. Thought leaders in the cannabis industry convene here to share some of their best practices and protocols. Let’s chart the growth of this burgeoning industry - one of the world’s premier cash crops.

Episodes (879)

Genetics and Cannabis on an Individual Patient Basis

Genetics and Cannabis on an Individual Patient Basis

Grassroots Marketing

Medicinal Genomics is a genetics company that works with cannabis. It is subsidiary of a larger company called Courtagen Life Sciences,which Brian Mckernan explains is a human genetics company that works with different physicians to decode…

Dec 1, 20168 min
Patients take on Arizona Prop 205

Patients take on Arizona Prop 205

Grassroots Marketing

Randolph Kukar is a medical patient in Arizona who supports Prop 205 and marijuana's use to combat pain. He believes that Prop 205 should be passed because the regulation will prevent anything from getting out of hand.

Oct 27, 20167 min
Cannabis Therapeutic Approaches and Treatment

Cannabis Therapeutic Approaches and Treatment

Grassroots Marketing

Peyton Curry works for Flourish Cannabis, which is an edible company in Arizona that incorporates the mom's philosophy of eating your vegetables. The company works with cannabis therapeutic approaches.

Oct 27, 20169 min
Prop 205 Opportunities

Prop 205 Opportunities

Grassroots Marketing

Mikel Weiser states that Prop 205 offers the opportunity for average people to get licenses, cultivators and manufacturers. He states that Prop 205 has the ability to shift the underground economy to a legitimate economy.

Oct 27, 20166 min
Tucson 420 Social Club at SWCC

Tucson 420 Social Club at SWCC

Grassroots Marketing

Mark Brown from the 420 Social Club in Tucson Arizona, states that the 420 Social Club is a safe place to medicate for marijuana patients and it is also a veterans group that was founded by veterans.

Oct 27, 20165 min
Yes on Arizona Prop 205

Yes on Arizona Prop 205

Grassroots Marketing

Arizona Prop 205 has a wide range of opponents and proponents, however, CEO Nate Lipton from Growers House and CEO Nick Morin from Growers Network believe that the Pros outweigh the cons and it is a step in the right direction.

Oct 26, 20167 min
Misinformation about Prop 205

Misinformation about Prop 205

Grassroots Marketing

Laura A. Bianchi believes that there is a lot of misinformation, which is why Arizona Prop 205 is needed. She believes Arizona Prop 205 will benefit everyone in Arizona since there will be more access to money for schools and local…

Oct 26, 201610 min
Positive Outcomes of Prop 64 and Prop 205

Positive Outcomes of Prop 64 and Prop 205

Grassroots Marketing

Lily Cauley, director of marketing for the Incredibles, believes California Prop 64 and Arizona Prop 205 will be beneficial to Incredibles because over 60% of the United States will have access to recreational cannabis.

Oct 26, 20169 min
Arizona Prop 205 for Positivity in The Cannabis Movement

Arizona Prop 205 for Positivity in The Cannabis Movement

Grassroots Marketing

JP Avila supports Arizona’s Prop 205 because he wants to move positivity through the cannabis movement. Getting back to the community is something that happened naturally since the recession and it grew before Prop 203 passed.

Oct 26, 20168 min
Arizona Prop 205 Makes Sense

Arizona Prop 205 Makes Sense

Grassroots Marketing

Cannabis grower Jeff Reidel believes that Arizona Prop 205 makes sense, which is why he supports the Act. He is highly involved with the Southwest expo in Phoenix Arizona since Jeff came on board to help get everything in place.

Oct 26, 201610 min
Supporting Arizona Prop 205 for The Legalization Initiative

Supporting Arizona Prop 205 for The Legalization Initiative

Grassroots Marketing

Jerry Chesler suggests everyone to support and vote for Prop 205, since he supports the legalization initiative in Phoenix, Arizona. He mentions that the presidential election is significantly important because both opponents are different…

Oct 26, 20169 min
Tokebox Handcrafted Cannabis Storage

Tokebox Handcrafted Cannabis Storage

Grassroots Marketing

Talking about Tokebox Handcrafted Cannabis Storage with company founder James Newberry. James talks about Prop 205 and his Tokebox business.

Oct 24, 20168 min
Cannabis Farmer and Advocate Tom Lauerman

Cannabis Farmer and Advocate Tom Lauerman

Grassroots Marketing

Cannabis Farmer and Advocate Tom Lauerman talks to Daron Babin about how he started landscaping at age 12 and had his hands in the dirt since then. Plus, we learn how his healthy eating routine led to farming cannabis.

Oct 24, 20169 min
Maricopa County Arizona Attorney Candidate Diego Rodriguez

Maricopa County Arizona Attorney Candidate Diego Rodriguez

Grassroots Marketing

Daron Babin speaks with Maricopa County Arizona Attorney Candidate Diego Rodriguez, Rodriguez is running against Bill Montgomery in the 2016 general election.

Oct 24, 20165 min
Security Regulations and Legislative Laws

Security Regulations and Legislative Laws

Grassroots Marketing

David Beckett from Security Grade Protective Services in Colorado talks to Daron Babin about security regulations and issues regarding legislative laws.

Oct 21, 20167 min
Cultivation Security for Cannabis Community

Cultivation Security for Cannabis Community

Grassroots Marketing

Cultivation Security for Cannabis Community discussed as Charles Hector, owner of Tier 1 security, gives his opinion on AZ Prop 205.

Oct 21, 20165 min
Pros and Cons on Arizona Prop 205 and Infusion Edibles

Pros and Cons on Arizona Prop 205 and Infusion Edibles

Grassroots Marketing

Brian Boudin from Infusion Edibles talks about the pros and cons on Arizona Prop 205, while at SWCC. He also shares his goals for Infusion Edibles.

Oct 21, 20166 min
JDubs from Open Source Steel

JDubs from Open Source Steel

Grassroots Marketing

Russ Belville is joined by JDubs from Open Source Steel at Seattle Hempfest 2016. JDubs is a well-known cannabis farmer from Humboldt County in Washington State. He is currently promoting Phatdre (Seattle-based rapper that performed at…

Aug 30, 20166 min
Dr. David Bearman, VP of the American Academy of Cannabinoid Medicine

Dr. David Bearman, VP of the American Academy of Cannabinoid Medicine

Grassroots Marketing

Russ Belville is joined by Dr. David Bearman, VP of the American Academy of Cannabinoid Medicine and author of “Drugs are Not the Devil’s Tools: How Discrimination and Greed Created a Dysfuncional Drug Policy and How It Can Be Fixed” at…

Aug 30, 20168 min
David Rheins, Founder & Executive Director of the MJBA

David Rheins, Founder & Executive Director of the MJBA

Grassroots Marketing

Russ Belville is joined by David Rheins, Founder & Executive Director of The Marijuana Business Association (MJBA) at Seattle Hempfest 2016. The MJBA was founded after historic voter referendums legalized recreational marijuana in…

Aug 29, 20168 min
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